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One of the best ways for growing life science brands to increase brand awareness and drive website traffic can be done through search engine optimisation (SEO) - the process of generating inbound website visitors from search engines such as Google or Bing.

However, there are many life sciences businesses that often overlook SEO due to reasons including lack of knowledge, lack of past performance or simply lack of resources.

But, it doesn't have to be like that.

In this webinar, you will learn more about SEO as a digital marketing strategy, looking at the following aspects:
  • What exactly is SEO?
  • What are the benefits to your life science business?
  • Why life science SEO differs from general SEO advice
  • How to understand you current SEO performance and generate insightful data
  • The steps to putting together an SEO strategy
This webinar will be 45 minutes long, followed by a 10 minute question and answer session to ask the hosts your own SEO questions.
Presentation by Patrick Wareing

Patrick Wareing is a life science digital marketing consultant specialising in SEO and technical SEO for life science clients. He works with clients across the life science industry to increase organic search traffic through website optimisation and content creation strategies.

Patrick graduated with a masters degree in chemistry, before spending 5+ years as an R&D scientist at Unilever and RB. Prior to his current consultant role, he spent time working at a leading technical SEO agency in the UK, overcoming SEO challenges for well known brands.




In collaboration with:

JPP - Life Science BD & Marketing
Just
PushPlay helps small and mid-sized companies, ranging from biotech start-ups to fast-growing solution providers, to get noticed. We deliver advice and tactical support that will get you noticed and attract business.

We translate science into stories.

www.justpushplay.nl




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